QR Code and Queue Management: Getting Started Guide
QR codes have revolutionized queue registration. Here's how to use them effectively in your business.
Why QR Codes Change Everything
Before QR codes, joining a queue required:
- Physically standing in line
- Giving your name to an employee
- Waiting for a paper ticket
With QR codes:
- 2-second scan
- Instant registration
- Tracking on your own phone
Where to Place Your QR Code
Location #1: The entrance
The most obvious. A visible sign at the entrance with your QR code and simple text: "Scan to join the queue".
Location #2: Tables (restaurants)
Allows seated customers to join the queue for dessert or book their next visit.
Location #3: The storefront
Passersby can join the queue before even entering. Ideal for bakeries or food trucks with visible lines from outside.
Location #4: Your social media
Share your QR code on Instagram, Facebook. Regular customers can join the queue from home.
Mistakes to Avoid
Mistake #1: QR code too small
Minimum 5cm x 5cm for easy scanning at reasonable distance.
Mistake #2: Poor lighting
A QR code in shadow is hard to scan. Favor well-lit areas.
Mistake #3: No instruction
"Scan to join the queue" is clearer than just a QR code without context.
Conclusion
The QR code is the gateway to a smooth customer experience. Well placed and well presented, it transforms waiting into something simple and modern.
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