How to Reduce Restaurant No-Shows by 40%

The Real Cost of No-Shows

A customer who doesn't show up isn't just an empty table. It's staff on standby, ingredients prepared, and a missed opportunity to serve someone else. On average, no-shows cost restaurants between 5% and 20% of their annual revenue.

Strategy #1: Automatic Reminders

The number one cause of no-shows? Forgetting. The solution is simple: remind the customer of their appointment. Studies show that a single SMS sent 24 hours before reduces no-shows by 30%.

With QueueFast, reminders are automatic:

• Push notification 24h before
• SMS confirmation on the day
• Easy cancellation link if prevented

Strategy #2: Make Cancellation Easy

Paradoxically, making cancellation easier reduces no-shows. Why? Because customers prefer to do nothing rather than call to cancel. A one-click cancellation link frees up the table for someone else.

Strategy #3: Virtual Queue

Instead of fixed reservations, offer a virtual queue. Customers sign up and are notified when a table becomes available. Result: no more no-shows possible, because there's no reserved slot.

Conclusion

Combining automatic reminders, easy cancellation, and virtual queuing can reduce your no-shows by 40% or more. That's exactly what QueueFast allows you to do, with no extra effort from your team.